Let’s imagine the future of vehicle financing! The rapid evolution of technology and shifting economic landscapes make it increasingly difficult to predict the future beyond five years. Even within that timeframe, drastic changes in context, technology, and economic conditions can significantly impact industries, especially in Brazil. Banco BV faced the challenge of staying ahead in the evolving mobility market. They needed to anticipate trends, understand emerging customer needs, and adapt their vehicle financing strategies to remain relevant and competitive. To address this, they approached us to map the future of mobility in Brazil, identifying opportunities to innovate and redefine their role in this fast-changing ecosystem.